Our Specialisation Track in Marketing provides managers with the skills and knowledge to enable them to make informed decisions that support the development goals of their organisation or business. Specialisation modules include Marketing Research, Consumer Behaviour, and Services Marketing.
Laureate Online Education, formerly known as KIT eLearning, has acted as the e-learning partner of the University of Liverpool since 1999. It specialises in delivering 100% online academic education on a global basis - tailored for the needs of working professionals worldwide.
- Ongoing interaction with classmates from around the world
- Developed and developing countries
- Effective communication across long distances
- Working to deadlines across time zones
- Access to knowledge from a range of cultural perspectives
- Learn about different practices in other countries
A new globalised economy requires skills that were unnecessary just a few years ago. The very design of our programmes has created a small-scale replica of working in a multinational organisation. Ongoing collaborative and communicative processes must be effective and group projects must be brought in on deadline. You will learn to question assumptions about your and other cultures and business practices.